As demand for lighting and outdoor services grows each year, finding and keeping reliable seasonal labor becomes more critical—and more competitive.

So what should you pay in 2025? And more importantly, how do you keep your best installers coming back year after year?

Let’s break it down.

💵 What’s the Going Rate for Seasonal Installers in 2025?

Rates vary based on experience, region, and type of work, but here’s a general guide:

Bonus Tip: Consider offering a daily rate or piece rate for high-output teams—it can incentivize speed and reward experienced installers.

📈 Beyond the Hourly Rate: What Installers Really Want

Good installers are in high demand. And while pay matters, it’s not the only thing that keeps them around.

Here’s what top seasonal workers value most in 2025:

1. Consistent Hours & Predictable Scheduling

People want to know they’ll be working at least 30–40 hours a week once the season kicks in. Keep communication clear and consistent.

2. Fast, Weekly Pay

Installers today expect weekly direct deposit. Waiting two weeks or writing checks is a fast way to lose talent.

3. Safe, Organized Job Sites

No one wants to work in chaos. Provide clear instructions, working tools, and emphasize safety. It builds trust and keeps morale high.

4. Performance Bonuses & Incentives

Offer end-of-season bonuses, crew competitions, or referral rewards. Even $100–$300 extra can boost loyalty and motivation.

5. Pathways for Growth

Let seasonal workers know they can move up. Offer them a chance to become leads, team managers, or even full-time hires in the off-season.

🤝 How to Keep the Good Ones Coming Back

Retention is everything. If you spend time training someone who’s great, you want them back next year—not working for your competitor.

Here’s how to lock that in:

• Send an end-of-season thank you and bonus. Let them leave on a high note.

• Offer a rehire letter early in the year. A little “we want you back” message in spring goes a long way.

• Start a crew group chat or private page. Keep the vibe strong year-round and keep them in the loop.

• Give them pride in the company. Branded gear, shoutouts on social, and positive crew culture all make people feel like part of something.

📣 Final Thought

Hiring seasonal installers in 2025 isn’t just about filling a spot—it’s about building a winning team. Pay competitively, treat people well, and create a place where they’re excited to return.

That’s how you grow a seasonal business that gets better every year.